39 Affordable Beauty Products With Results So Good, You’ll Want To Skip Their Pricier Versions

Promising reviews: “I have extremely dark under-eye circles. Honestly that is the only reason I wear makeup, is to cover them. I’ve used numerous kinds of concealers. Tarte Shape Tape, Mary Kay, Estée Lauder (assorted kinds), IT Cosmetics Bye Bye Undereye, Clinique, Laura Mercier, Mac, and Bobby Brown. I usually spend anywhere from $25-30 on one tube of concealer and still feel unsatisfied with the coverage. Or it looks too heavy and thick by the time i set with a damp makeup sponge and powder (accentuating my under-eye fine lines). This little gem is great. I use this concealer every day instead of all my high-end brand concealers. It’s full coverage, buildable, lasts all day, not drying and not too liquidy. I’m so happy I gave this a try, will definitely be keeping this baby in my everyday makeup bag.” —Brittney

“Oh my gosh. I have spent so much money on expensive concealers and this is my all-time favorite. I’m 61 and starting to get crepey skin under my eyes. Other concealers make it worse, but I also have dark circles so I feel like I need something. And this is it! Moisturizing, silky and covers the circles. I love it!” —Lynnette Smith

Get it from Amazon for $8.80 (available in 23 shades).

And check out our Maybelline’s Instant Age Rewind Concealer review for more deets.